When Was Makeup Invented? A Timeless Tradition of Beauty

July 2, 2025

Makeup is a part of everyday life for many people today, but have you ever wondered when it all started? The history of makeup is rich, fascinating, and surprisingly ancient. From natural pigments to modern formulas, makeup has evolved dramatically, but its purpose remains the same: to enhance beauty, express individuality, and build confidence.

In this blog, we’ll take a look at when makeup was first invented, how it’s changed over the centuries, and how this timeless tradition still plays a vital role in self-care and skincare routines today.

The Origins of Makeup: Ancient Beginnings

Makeup dates back over 6,000 years, with evidence pointing to Ancient Egypt as one of the earliest civilizations to practice the art of beautification. Egyptians used a variety of natural materials like kohl, made from soot and galena, to line their eyes. This look symbolized protection and divine power. Green malachite and red ochre were also used to add color to the face and lips.

In addition to aesthetics, many of these early cosmetics had spiritual and functional purposes, such as protecting the skin from the harsh desert sun or warding off evil spirits.

Makeup Through the Ages

Ancient Greece and Rome

The Greeks and Romans favored more of a natural look, but still used makeup made from white lead for pale skin, crushed berries for lip tint, and ash or burnt cork for eye definition. Beauty was often associated with health and status.

The Middle Ages to the Renaissance

In medieval Europe, makeup use was more discreet due to religious influence. However, pale skin remained as a symbol of wealth and was achieved with dangerous methods like using lead-based powders. By the time of the Renaissance, light rouge on the cheeks and tinted lips returned as beauty standards shifted.

18th to 19th Century

In the 18th century, dramatic makeup, including powdered wigs, painted beauty marks, and heavily rouged cheeks, was popular among the European elite. But by the Victorian era, a more modest, “natural” appearance became the ideal. Women began using tinted lip balms and subtle powders, often made directly from home.

The Birth of Modern Makeup

The 20th century brought the true birth of the modern cosmetics industry. In the early 1900s, brands began developing mass-market products like mascara, lipstick, and compact powders. With the influence of Hollywood in the 1920s and 30s, makeup became more widely accepted and aspirational.

Post-WWII innovations introduced long-lasting, skin-friendly formulas and a wider range of shades and finishes. The beauty industry continued to evolve, reflecting cultural shifts, fashion trends, and changing ideals of self-expression.

What Makeup Means Today

Today, makeup is more than a beauty enhancer, it’s a form of art, identity, and empowerment. From full-glam looks to minimalist skin tints, people now embrace makeup on their own terms.

But as makeup use has grown, so has the awareness of skin health and clean ingredients. Many now look for cruelty-free, natural makeup that complements their skincare routine instead of compromising it.

That’s why finding gentle, skin-loving products, from breathable foundations and hydrating primers to non-comedogenic setting sprays, can make all the difference in how your makeup looks and feels throughout the day.

Enhance Your Routine with Modern Beauty Essentials

While makeup has a long and colorful history, today’s routines can be simple, effective, and nourishing. The best beauty looks begin with healthy skin. So whether you’re applying a full face or just a touch of concealer, starting with high-quality skincare is key.

Looking to create your own makeup routine that honors your skin and style? Explore clean, cruelty-free foundations, setting sprays, and hydrating skincare products that bring out your natural glow, without the harsh ingredients. Visit our store to find the best products for you!